Communication Strategies

Tips for Developing your PR in 2024: A Career Guide

Business Management, Communication Strategies, Guides, LSPR, Public Relations

In today’s rapidly evolving digital landscape, the importance of public relations (PR) cannot be overstated. As we further navigate into 2024, the field of PR offers exciting opportunities for professionals to make a lasting impact. This comprehensive career guide explores the dynamic world of PR, providing insights and practical tips to help you thrive in this influential industry.

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smiling woman interviewing black female guest and recording video

Podcasting: The Hot New Tool for Marketing and PR Plans

Business Management, Communication Strategies, Public Relations

Podcasting has exploded in popularity in recent years, According to the latest available data, there are 504.9 million worldwide podcast listeners. That equates to 23.5% of all internet users. The number of people who listen to podcasts has increased by over 40 million in the last year. With such clear benefits, it’s no wonder that leading B2B and B2C companies are investing heavily in podcasting. Let’s explore how to craft an effective podcast strategy for your brand…

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