Crisis
Communications

• Formulate and plan your messaging and crisis communications plans
• Identify when incident and crisis communication plans should be used and when to stand down
• Use crisis communications plans to drive internal communication
• Plan for effective crisis communications through the media

• Understanding different types of risk and exploring the benefits of early risk management and intervention in avoiding a crisis  
• Preparing a crisis communications plan and manual  
• Integrating your internal communications strategies to your crisis planning   
• Preparing robust media messages and understanding how to manage your communications with the media during a crisis 

If you are working in PR and communications, in-house or as part of a consultancy, or looking to enter the industry, then this course is perfect in giving you the essential practical tools to handle your role in PR. The training highlights the strategic role and scope of the PR practitioner and provides an excellent grounding in the fundamentals of PR. The course will benefit you whether your role is entry level, evolving, or a more senior role is opening to you. 

In summary, it will appeal to you if you are working in any field of public relations (for example running successful PR campaigns, media relations, internal, external communications, CSR, sustainability, risk, planning, crisis management, events, or stakeholder engagement). Through this course, you can show that you are committed to your professional development and can operate at a strategic level.

LSPR Professional Development Certificate. The Certificate is recognised by the: Continuing Professional Development (CPD) Certification Service: http://www.cpduk.co.uk