Exploring CSR Strategies During a Crisis The current crisis has impacted the world in a way, we could not have imagined. Covid-19 has instilled a sense of fear and uncertainty, compelling people to keep their physical distance, but at the same time, bringing them empathetically closer than ever. The pandemic has transformed our way of […]
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Maximise your Social Media Reach with LSPR’s Recommended CSR and Sustainability Hashtags Corporate Social Responsibility tends to be associated with “maximising value for shareholders.” The scope of CSR has broadened, as brands address various social concerns. CSR now includes the environment broadly, diversity, sustainability, ethical production, climate change and workforce equality. Using the right hashtags within
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Utilising Social Listening and Sentiment Analysis to Improve your Social Media Business Decision Making Since their inception, brands have always tried to gauge the opinions of the public. It’s not an entirely new concept to want to know what your customers are thinking, it’s just that technology has now evolved to the point where we are
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